digital co-op

How Do You Target Your Advertising During the Holidays?

Oh Quaren-tree, Oh Quaran-tree… what will this holiday season be? Pivot left. Pivot right. How many more times can we pivot this year? For some of us, we have already been pioneers in curbside pickup and same day delivery. While we do not know exactly what holiday shopping is going to look like this year, we can be sure that [...]

By Greg Swiszcz|2023-06-08T14:13:15+00:00November 3, 2020|Categories: Amazon, Co-Op Advertising, COVID-19 Marketing, Digital Marketing, Facebook, Geo-fencing, Geo-targeting, Holiday Marketing, mobile conquesting, Online marketing|Tags: Amazon, co-op advertising, digital co-op, facebook advertising, mobile conquesting|

Understanding Digital Co-Op Advertising And Terms

How does a small business access digital advertising Co-Op funds? The answer is, unfortunately, many don’t. Even though it is estimated that 43% of small businesses carry or represent products from national brands that offer Co-Op reimbursement for advertising, less than half those businesses use the funds they’ve earned. Why? Over half (52%) of local retailers from a study said [...]

By Leslye Schumacher|2024-08-01T02:43:03+00:00February 10, 2019|Categories: Co-Op Advertising, Digital Marketing|Tags: co-op, digital co-op|