Display Advertising

With Targeted Display, we offer campaigns that include Keyword Targeting, Behavioral Targeting, Retargeting, Artificial Intelligence (A.I.) Targeting, Custom Audience Matching and Lookalike Targeting, and Geo-Fencing & Geo Retargeting, designed to show your ads to the exact audience you want to reach, to deliver the right message on the right device at the right time.

Our Targeted Display product includes:

• Complete optimization including strategy, ad serving, and reporting.
• Full transparency, giving you the assurance your budget is allocated efficiently.
• The ability to target specific audiences, rather than only specific sites, by leveraging the data collected by our algorithms.
• The power to implement advanced testing to ensure you are maximizing the click-through-rate (CTR) and conversion rate of your advertising and landing pages.
• We track impressions, clicks, view-throughs and conversions!
• We implement Retargeting campaigns to target people who have been to your website but didn’t convert.
• Keyword Targeting using the keywords and phrases your customers are searching for and contained on webpages they are reading.
• With A.I. Targeting we are showing your display or video ads to people across all devices, using machine learning to target consumers based on who is engaging with the ad.
• We can target from thousands of Behavioral Categories and show your ads to the people most likely to want your products and services.
• We geo-target every campaign, showing your ads just to the people in the areas you want to reach.
• Custom Audience Matching & Lookalike Audiences – target people on your list of emails, addresses, or phone numbers and show them display ads when they browse websites and apps.
• Geo-Fencing & Geo-Retargeting – Drawing a virtual fence around a location and showing your ad, to people inside that “fence” and continuing to follow them and show them your ads across all devices.
• Visit Tracking – On-site visits to your business can be tracked for people who have been served your ad on any of their devices, who then come to your location with their mobile phone.

Learn how Vici can help your company gain an edge on the competition.