behavioral targeting

It’s that time of year where we are all busy with all the things. From Thanksgiving through the end of the year, it seems like there is always something going on from holiday parties, kids holiday events at school, or just daily life

SKIM THIS ARTICLE:Digital Dominance: Political candidates are shifting to digital advertising for the 2024 election, projected to consume 28% of campaign spending—up nearly triple since 2020. The use of Over-the-Top (OTT) ads allows for broad, targeted outreach, making it easier to engage voters regardless of location

We all know it. The boxes, the bags, the trucks, the smile logo

Eat. Sleep

We’ve all been there. You’re in a social setting where you don’t really know anyone, but it’s a social setting, so you’re supposed to be…social

My water heater broke and being one of the least handyman-type guys I know, I can't fix it myself. That means I need to call a plumbing company to come to my rescue before my garage turns into a swimming pool (which, in theory, would be nice to have too)

When looking at the days of the week, my favorite day isn’t Saturday or Sunday, or even Friday; it’s Thursday. Thursday is when you’re close to the weekend and you have the whole weekend to look forward to, including a Friday night

TikTok has taken the world by storm with its unique blend of music, dance, and social media. The platform has become a go-to destination for young people seeking entertainment, information, and connections

You make one for the week, you make one for grocery shopping, you make one for going on vacation, and you even make one for the big guy in red to check over in December, and he does that twice. Lists

I grew up in Syracuse, New York which is known for two things: snow and Syracuse University sports. While most people are familiar with the longtime Syracuse basketball head coach, Jim Boeheim, but my favorite thing about Syracuse University is football

December is always the month where we reflect on the last 12 months and see how we grew and what we can do to move forward. Personally, I like to see what technology thinks of how I lived my last 12 months with things like Spotify’s “Wrapped”, and Instagram’s “Top 9”

I have always been a pretty neat, clean, and tidy person. I don’t like clutter, I like seeing the lines on the carpet from a vacuum in a room, and everything (and I mean everything) has a place