Resources

Sales Mistakes

View all
Managing Client Expectations Without Losing Your Mind (Or the Sale)
Even the smartest campaign can underwhelm someone if expectations aren’t set from the start.
Tracey Geary
August 19, 2025
Top 5 Ways Digital Sellers Blow the Sale
As a trainer of all things digital for Vici, I have the opportunity to travel all over the country and meet talented sales teams in television, radio, and print.  My job is to teach “traditional” media sellers to become well-rounded integrated marketers who combine both digital and traditional marketing techniques to accomplish the end client’s sales goals
Megan Malone
January 15, 2016