All around the cyber world, especially in the digital marketing universe, people are insisting that mobile usage will soon exceed PC usage. Although mobile usage has grown over the past few years, it has not eclipsed desktop usage. In fact, it seems as though desktop usage is increasing! According to the chart below from comScore, desktop usage has remained relatively [...]
It’s no secret that desktops and mobiles rule consumers’ online experience, but when are these devices most prevalent? In a recent study done by Chitika, peak times are examined for mobile vs. desktop usage in the US and Canada. The common belief is that mobile and smartphones will soon be overtaking desktops as more and more users are turning to [...]
You have probably heard a lot about new digital marketing trends for digital devices. It seems like every week a new research study proves which digital device customers prefer for shopping and browsing. With all the trends, statistics and competition among devices, it is easy to get overwhelmed trying to keep up with the dozens of ways to attract a customer [...]
Desktops computers soared to popularity in the 1990’s and became a household item, like a microwave, or a television. In the 2000’s a new normal revolutionized on the go technology with mobile phones. The evolution of mobile phone technology ultimately lead to the status quo of the smartphone, which are ultimately monopolized by Android and Apple. Easy access to calendars, [...]