Tag - algorithm

What does Facebook’s latest announcement mean for businesses?

Facebook announced on January 11th that they are doing some further “tinkering” with their algorithm which has implications for businesses that post organically to their Facebook Business Page. While this has made big news in the last week – it really isn’t anything new, it’s a continuation of changes that started two years ago as we talked about in...

Mobilegeddon 2015: What Happened and What Happens Next

The weeks leading up to Mobilegeddon put many businesses into a frenzied panic as they tried to make their website mobile responsive or optimized by April 21st in order to avoid the wrath of Google’s new algorithm. Now that April 21st is behind us, many companies might be asking, “so what happened?”  According to Google, there was a 4.7% increase...