Ah, objections. The moment a potential client crosses their arms, raises an eyebrow, and says, "But why should I?" Here’s a little secret: objections aren’t obstacles—they’re golden opportunities. Think of objections like plot twists in a blockbuster movie. Without them, the hero (that’s you) wouldn’t get to showcase their skills, deliver a mic-drop moment, and walk off into the [...]
If you’re asking this on your way in to get a renewal, you’re already too late…. First, let’s look at some of the most common reasons renewals DON’T happen: 1. You didn’t hold a proper Customer Needs Analysis meeting because you don’t have access to the end client. 2. You assume what the client’s goals are without discussing it with [...]
When going into a digital client needs analysis meeting it can be hard to determine where to start. There are so many products and options to consider it can be daunting to everyone involved. To avoid overwhelming clients with all the different possibilities, it is helpful to do your homework and research first. Prepping for the meeting: Use K-meta.com and [...]