Megan Malone

COO

Megan Malone is a Founding Partner with Vici, and leads our Operations division.  Megan has both a radio and digital marketing background working for the Philadelphia Eagles, Beasley Broadcast Group, and Cox Media Group. In her career she has helped plan and implement thousands of digital media campaigns.   She holds a certification from Disney Institute’s People Management, Google Analytics, and was awarded the top 10 advertisers in Louisville from the American Advertisers Federation.  In her free time Megan is relaxing in Phoenix, Arizona with her husband Dave and toddler Zoey.

More from

Megan Malone
Digital Marketing Insights
Top 5 Ways Digital Sellers Blow the Sale
As a trainer of all things digital for Vici, I have the opportunity to travel all over the country and meet talented sales teams in television, radio, and print.  My job is to teach “traditional” media sellers to become well-rounded integrated marketers who combine both digital and traditional marketing techniques to accomplish the end client’s sales goals
Megan Malone
May 14, 2025
Digital Marketing Insights
Digital Ads
Own the Sales Process from On-Air to Online to Earn Larger Client Budgets
Our sales roles became more complicated once we entered the digital era. A marketer who can help his or her clients move their customers from a TV branding and awareness campaign to purchasing or converting online is highly valuable, and profitable in our multi-channel world
Megan Malone
May 14, 2025
Digital Marketing Insights
Digital Ads
Geo-Fencing and Geo-Targeting: What's the Difference? (Example)
Digital jargon can be pretty confusing at times.  Many words can have different meanings and it's important to dig further into their true definitions
Megan Malone
May 14, 2025
Success Stories
Digital Marketing Insights
A Tool I'm Totally Geeking Out Over Right Now: Hotjar
Having been in the digital marketing business for quite some time I've tested out a lot of different tools: SEO tools, website auditing tools, keyword creation tools, pixel finding tools, traffic monitoring tools, etc.  I recently stumbled across a tool that I find completely fascinating and is helping to improve the efficiency of our website called Hotjar
Megan Malone
May 14, 2025
Digital Ads
Digital Marketing Insights
Digital Marketing Basics
Digital Advertising: A History Lesson
When you think of where digital marketing is in 2015, I'm amazed everyday at how quickly advancements are being made to deliver beautiful marketing to the sophisticated web users.  As web users we expect a lot
Megan Malone
May 14, 2025
Digital Marketing Insights
Ad Blockers: No Need to Panic
In 2010, when internet users were granted the ability to block ads, advertisers were put into a tailspin of panic, thinking the ecosystem of digital advertising was about to be seriously disrupted.  The threat of destroying the entire system of digital advertising was soon proven to be irrelevant
Megan Malone
May 14, 2025
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