Kiri Tamte-Horan

Senior Partner and Director Of Operations & Innovation

Kiri Tamte-Horan is the Director of Digital Operations at Vici, and oversees the stellar Philadelphia Operations team through the development, implementation, and reporting of all digital campaigns. Kiri has managed hundreds of campaigns spanning Display, Video, and Social platforms, and has generated countless calls and conversions for clients across the country. Kiri is certified in Google Tag Manager and Acquisio, as well as Google AdWords Fundamentals and Display Advertising. Additionally, Kiri has a certification from Disney Institute’s Leadership Excellence. Kiri was the campaign manager for an award winning Digital Campaign as awarded by the Maryland Tourism Council in 2015.

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Kiri Tamte-Horan
Digital Marketing Insights
Fat fingers? Never fear! Accidental clicks just got a lot harder to make.
How many times have you been scrolling along on your mobile phone and accidentally clicked on an advertisement? Well, you’re not alone. To address it, Google has implemented several changes to reduce accidental clicks on mobile display ads
Kiri Tamte-Horan
May 14, 2025
Digital Marketing Insights
The Future of Digital Advertising 2015 vs 2019
Digital marketing is expected to have a bright future. As consumer behavior migrates online, so will advertiser spending
Kiri Tamte-Horan
May 14, 2025
Digital Marketing Insights
Digital Marketing Basics
Tips for Your Digital Marketing Strategy
Who doesn’t want the best, especially when it comes to your digital campaigns? Well, good news because there are simple things you can do to optimize your campaign right now. These strategies are simple and easy to implement and will help your campaigns so you can see results
Kiri Tamte-Horan
May 14, 2025
Digital Marketing Insights
Digital Marketing Basics
Is Mobile Eclipsing Desktop?
All around the cyber world, especially in the digital marketing universe, people are insisting that mobile usage will soon exceed PC usage. Although mobile usage has grown over the past few years, it has not eclipsed desktop usage
Kiri Tamte-Horan
May 14, 2025
Digital Marketing Insights
Do Cookies Work on Mobile Phones? (Example)
A cookie is is a small piece of data sent from a website and stored in a user's web browser while the user is browsing that website.  A cookie can track everything from the websites the user visits afterwards, their behavior, purchase decisions, etc
Kiri Tamte-Horan
May 14, 2025
Digital Marketing Insights
Explaining the "View Through"
Think click-through rates (CTR) are the only way to manage engagement with your digital ads? WRONG!  View-through rate (VTR) can make a huge impact on your advertising strategy by showing what digital elements are working for your campaign.  A view-through measures someone seeing an ad, and then returning to your homepage through another channel, without clicking on the ad itself
Kiri Tamte-Horan
May 14, 2025
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