HTML5

Chrome moves on without Flash. Finally.

Flash-based advertising has been around for a while, providing a way for digital advertisers to incorporate interactive, animated, and audio components into their ads. This type of advertising is often called “rich media creative” and often returns a higher CTR thanks to its ability to better engage a viewer. However, a huge player in the digital advertising world has decided it [...]

Simply Explained

Online marketing can feel overwhelming.  There are a lot of acronyms: CPM, CPC, PPC, SEO… when really all you care about one acronym: ROI, your return on investment!  There are a lot of places to be online from Pay Per Click, to organic search, Google, Yahoo, and Bing search engines, Instagram, Vine, Facebook, Twitter, Google+, Youtube… what business owner [...]